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Fractional CFO + Financial Systems

Your books are a symptom.
Your systems are the cause.

Workflow Seams is a fractional CFO practice for owner-led companies. We rebuild the systems your numbers come from, model the business from source data, then run the finance function on top of it.

  • 13+ years in public accounting
  • E-commerce, services, production, agencies
  • Limited to clients we can fully support

Most accounting problems aren't accounting problems.

They show up in the books. They start in the handoffs: how an order becomes revenue, how a lead becomes a client, how a purchase becomes cost of goods. We work at those seams because that is where money leaks. These are real findings from recent engagements.

58% → 33%

Reported vs. actual gross margin

A DTC food manufacturer priced nine product lines off a margin that was off by 25 points. COGS had been split equally across products for years. Two were losing money on every unit shipped.

$84K–$111K

A reported loss that wasn’t

Incomplete inventory on the balance sheet, $111K of unrecorded processing fees, and $1.4M of discounts booked as revenue. Rebuilt from 450,000 orders, the business was profitable.

60%

Signed clients lost after signing

A services firm spending $3.7M a year on leads could not see that six in ten signed clients never produced a fee. Phone, CRM, fees and the ledger lived in five systems with no shared key.

$104K → $37K

Monthly ad spend, root-caused

The vendor blamed Google policy changes. The change log showed four unauthorized Target CPA cuts that put the account in a learning period and lost the auctions. Raise the target, restore the volume.

Figures are from client engagements, shared with the business detail removed. Read the full stories →


Who this is for.

Owner-led companies, typically $1M to $50M+ in revenue, running on several systems that don't talk to each other, whose founders are ready to delegate the finance function, not just the data entry.

  • E-commerce and DTC manufacturers with inventory and multiple sales channels
  • Professional and legal services firms that buy their demand
  • Production companies, studios, and agencies that live project to project
  • Closely held businesses whose owners want their evenings back

Who it isn't for.

After-the-fact bookkeeping or a one-off tax return. There are countless good, inexpensive options for those, and we are not one of them.


Why "Seams"?

In 3D modeling, seams are the lines that let a flat image wrap around a solid object. In a company, seams are the connection points between subsystems: lead to client, order to revenue, hours to margin, invoice to cash. Seamless is a marketing word. Seams are where the real work is.

Read our approach

Start with a 15-minute call.

No pitch deck. We talk about where your operations and your numbers stop agreeing with each other, and whether we are the right fit to fix it.